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Samolet / Advertising Campaign
«Don’t get distracted from what matters»
2025
Create a concept for purchasing a fully finished apartment and selecting furniture and appliances via a smartphone on the Samolet website
Brief
(01)
(04)
(02)
(03)
360-advertising campaign: TV, OLV, OOH, special projects, and radio
Realisation
Creative director / creator
Roles
People get annoyed when they see someone glued to smartphone while life is happening all around them. I don’t approve of this behavior either, but there is one exception.

thanks to the features of Samolet, people can buy, decorate, and even furnish their apartment right from their phone. So, for those choosing their future apartment, it’s okay to get lost in smartphone. «Don’t get distracted from what matters

Concept
PLAY
PLAY
PLAY
NewStarCamp26 «Evolution: ANewBeginning»
TON-CENTER
«ART IN MOTION»